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Bob’s electronics company is launching a new television called UltraView1000. Bob decides to use broad match in his Search Ads campaign with the keyword “television.” How will broad match benefit Bob’s campaign?

  • James Gussie
  • September 30, 2021
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Broad match is a search ad feature that helps advertisers reach more customers by showing ads to the most relevant audience. In this case, Bob’s campaign will show ads to people who are looking for televisions based on their location and device type.

Broad match is a search ad feature that allows advertisers to target their ads to multiple keywords. The keyword television could be matched with other keywords like flat screen, LCD, or LED. Broad match will bring benefits to Bob’s campaign because it will increase the number of impressions his ad receives.

 

Hello, the iCertificationHelp Team has discovered the right solution to Bob’s Electronics Company Is Launching A New Television Called UltraView1000. With the keyword “Television,” Bob decides to use Broad Match in his Search Ads campaign. How Will Bob’s Campaign Benefit From Broad Match? The answer to this question is given below, with the right answer denoted by a “Green Color“.

 

Bob’s electronics business is releasing the UltraView1000, a new television. With the term “television,” Bob chooses to utilize wide match in his Search Ads campaign. How would Bob’s campaign benefit from a wide match?

  • If search keywords include any version of Bob’s keyword, such as “TV,” Bob’s ad will show.
  • If the search keywords just include Bob’s television brand, UtraView1000, his ad will show.
  • Only if the search parameters include the precise keyword “television” will Bob’s ad appear.
  • Only if the search phrase is precisely “television” with no other words before or after it will Bob’s ad appear.

Correct Answer: If search keywords include some version of Bob’s keyword, such as “TV,” Bob’s ad will show.

 

Answer Details regarding Bob’s advertisement will display if search keywords include a variant of his keyword, such as “TV.”: Because broad match allows you to have your ad show up when someone searches for that phrase, comparable phrases, near variants of the keyword words, related searches, and other relevant permutations.

In this case, Bob is utilizing the wide match keyword targeting option with the Television term in his campaign. Bob’s ad will very likely display on variants of the targeted term, such as tv, t.v., and so on.

For more information about the Google Ads Measurement Certificate, see Skillshop’s Ads Search Certification page.

Great stuff, you have to discover the right solution to this question, and now you have to provide many more question answers to pass the Google Ads Search Certification test. Don’t worry; we’re here to assist you. iCertificationHelp.com has created an all-question answer with detailed explanations to ensure that you pass the test fast and understand the material. All answers may be found here: Google Ads Search Certification Answers.

You will have 75 minutes to complete all questions and must answer 80 percent of the questions correctly to pass this test. There will be a variety of questions asked, 50 of which will be related to the search exam and 49 of which will be related to the displa exam.

Answers to Google Ads Certification Questions

The Google Ads Search Certification program is administered by Google. It’s for giving certificates to successful candidates who demonstrate their knowledge by taking tests, and after they finish the exam according to their terms and conditions, the official sends them an email with a theme certificate. To get a certificate, candidates must pass test modules accessible on Google Academy. A certificate issued by an official is valid for one year (12 Months). Your certificate will also have an expiration date on it; after that period has passed, people must retake the test and demonstrate that their level of knowledge is still current.

The when should you use remarketing lists for search ads? is a question that has been asked many times. Broad match will benefit Bob’s campaign because it allows him to target people who searched for “television” and also those who searched for “smart tv.”

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